Digital Strategy, eCommerce, Communications, Social Media Marketing

American Human Association [case study]

American Human Association [case study]

Email for Online Fundraising & Member Engagement

The Client

American Humane Association (AHA) — Animal welfare NGO in the United States

The Problem

The client needed a quick and reliable way to share their message with donors, board members and other constituents via email.

The Solution

We designed a beautiful email newsletter template using Mailchimp which could be repurposed for other marketing initiatives.

The Results

The email newsletter template was a great success and continues to be used to share the valuable work of this organisation with its members and supporters.

The newsletter and future email campaigns were also linked to their CRM and UTM tracking codes were created to monitor activity and properly attribute user actions.

>> See a live version of the email newsletter.

The Work

Examples of our email marketing campaigns:

Additional email marketing campaigns we’ve created for a separate client, Shared Hope International:

Project Images

Click on an image to view full-screen:


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